Storytelling – a great way to make your presentation compelling

April’s Speaking of Business Conference was full of information on how to present more effectively to your team. We received many tips from the speakers such as: using your voice more effectively, humanizing your presentations, and communication through generational gaps. We even saw a presentation from a Speaking Edge participant. But one relevant theme throughout the conference was, conveying a story.

Inform and Entertain

Compelling stories get attention. We see this especially in the digital world. With a click of a button, we can share the information to hundreds, even thousands, of people in seconds. What compels us to click “share”? The story entertained and informed. When you present, tell a story, and show vulnerability to your audience. Stories assist in humanizing your presentation, just as we learned from Lori Crever. A great story is like a movie. It contains a structure, turning points, and lessons.  Don’t be afraid to admit your defeats, because behind every defeat, there is a lesson learned. Almost every panel member, at the Speaking of Business Conference, remembered an exact presentation because of the story and the lesson conveyed.

What story will you be telling in your next presentation?

To learn how to present more effectively, Sign up for August’s Speaking of Business Conference.

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