Category Archives: Polished Delivery

Making it Concrete with Cookies

How can you bring pizzazz to a presentation that focuses primarily on financial or numerical data? Here's how Ben Cohen of Ben & Jerry's did it. To get people's attention, he created an animated short in which he described the deficit in terms of Oreo cookies and emailed it to a small group of people…
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Looking for a Way to Engage Your Audience?

If you have several topics you want to cover in your talk, how about getting your audience to help you announce the topics? Our client, Lee Roper-Batker, President of the Women's Foundation of Minnesota, used this method recently to great success. Lee recently spoke at a fundraising event where she introduced the five cornerstone initiatives…
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Leave Your Listeners With a Visual Image

When you want to convey the impact of numbers or statistics, it helps to leave your listeners with a visual image. Using charts or graphs is one way to do that, but it may not always be your most creative or effective choice. A young 28 year old man with Cystic Fibrosis was speaking at…
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Grab Attention with a Strong Opening

A strong opening engages the audience and leaves them wanting more. Using a prop helps to quickly focus your audience. One well known speaker started off his seminar by holding up a $20 bill. The speaker asked, "Who would like this money?" Hands went up all over the room. After promising to give the money…
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Make Your Key Message Stand Out in Lights

How do you make sure that your audience walks away remembering your key message long after your presentation is over? Look for creative ways to deliver the message with props or by involving the audience. One of our clients used both of those techniques when she presented her company's unique 9-step process for creating client…
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Leave Them With a Lasting Visual Impression

How do you manage your time and set priorities? It's a large topic about which much could be said. One speaker found a way to deliver his key message so that it left a lasting impression with his audience. To make his point, the speaker pulled out a one gallon wide-mouthed mason jar and set…
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Get Buy-in by Asking Your Audience to Participate

If you've ever managed a diverse workforce, you know it can be challenging to get everyone working productively as a team. One of our clients who is a sales manager, found himself in that position as he prepared to speak to his brand new team of 13 sales executives. He had recently been assigned to…
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There’s Money to Be Made if You Listen

If you’re in sales, you know how important it is to listen to your customers. Bill Daly, of Federated Insurance, wanted to make this point to a group of sales people, so he decided to give them a direct experience of the importance of listening. When he opened his presentation, he spoke a lot about…
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